Have you ever walked into a cluttered garage and thought to yourself, “Where the heck do I start?” Picture Google doing the same thing, only with a website that has been accumulating random content for years.
You know exactly what I mean by that – old blog posts from 2018 that nobody reads any more, product pages of items no longer available and duplicate content which causes more harm than good
Content pruning isn’t simply a spring clean for your website. It is an SEO strategy that sorts out your search rankings while you sleep and can turn them on overnight – literally, not figuratively.
